14 October 2014
The Danish bacon brand Danepak has appointed us to handle its advertising business after a Board decision to take a fresh approach.Danepak, owned by the food producer Tulip, is the biggest bacon brand in the UK. We’ve been appointed to work across all channels, including ATL advertising and social, ahead of a planned re-launch of the brand.Commenting on the appointment, Rob Iles, Interim Marketing Director at Tulip said:“Right from the start isobel has demonstrated a way of thinking and working that we find hugely impressive. They have quickly come up with a campaign idea that we love and believe will be hugely successful.”It’s a brand with enormous potential for revitalisation, and we can’t wait to get stuck in.
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